By Elizabeth DiNovella on October 28, 2012

Corporate pranksters The Yes Men are back. They are best known for their hoaxes on unethical corporations, such as punking Dow Chemical.

The Yes Men posed as representatives from Dow Chemical on the BBC on the twentieth anniversary of the Bhopal accident. Some 300 million viewers watched as they apologized for Bhopal and pledged to adequately compensate the victims. Dow had to come forth and admit it wasn't about to do any such thing.

"Instead of trying to hoodwink the public, we're trying to hoodwink corporations to reveal information to the public," Mike Bonanno, one of The Yes Men, told me in "Lady Parts Justice."a June 2011 interview.

The Yes Men have pulled pranks at the World Trade Organization, posed as the federal government in New Orleans post-Katrina, and pretended to be the U.S. Chamber of Commerce. They take absurd ideas and pass them off as real ones. Said Bonanno, "A lot of times the best ideas are really just turning around the idea that a corporation already had, and pushing it further than they intended."

They have produced two films, The Yes Men (2003) and The Yes Men Fix the World (2009), which showcase their finest work.

And now they're ready to make a third movie and they need our help. They've launched a Kickstarter campaign to finance it.

The new movie, called "The Yes Men Are Revolting" promises to be a lot of fun. But more importantly, the films aims to inspire people and help us all get creative about stopping the environmental destruction we are living in.

"What's truly unique about this film is that at the end, it provides a human-staffed platform to help every viewer get active themselves," they write in an email. "Our 'Action Switchboard' -- which we're designing in cahoots with folks at Mozilla -- taps our 100,000-activist database to create fun, meaningful, movement-building projects around the issues we all care about."

Check out the trailer on their Kickstarter campaign website.

The Yes Men remind us of how important it is to use humor while we are outraged. I, for one, am excited to see what they come up with.

If you liked this story by Elizabeth DiNovella, the Culture Editor of The Progressive magazine, check out her story "Lady Parts Justice."

Follow Elizabeth DiNovella @lizdinovella on Twitter.


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By Julia Burke
Ali Abd ElRahman believes the United States has the potential to take a leadership role in food...

A plea to United States citizens to work for peace

By Wendell Berry

Manifesto: The Mad Farmer Liberation Front

Love the quick profit, the annual raise,
vacation with pay. Want more 
of everything ready made. Be afraid 
to know your neighbors and to die.
And you will have a window in your head.
Not even your future will be a mystery 
any more. Your mind will be punched in a card 
and shut away in a little drawer.
When they want you to buy something 
they will call you. When they want you
to die for profit they will let you know. 
So, friends, every day do something
that won’t compute. Love the Lord. 
Love the world. Work for nothing. 
Take all that you have and be poor.
Love someone who does not deserve it. 
Denounce the government and embrace 
the flag. Hope to live in that free 
republic for which it stands. 
Give your approval to all you cannot
understand. Praise ignorance, for what man 
has not encountered he has not destroyed.
Ask the questions that have no answers. 
Invest in the millennium. Plant sequoias.
Say that your main crop is the forest
that you did not plant,
that you will not live to harvest.

Say that the leaves are harvested 
when they have rotted into the mold.
Call that profit. Prophesy such returns.
Put your faith in the two inches of humus 
that will build under the trees
every thousand years.
Listen to carrion—put your ear
close, and hear the faint chattering
of the songs that are to come. 
Expect the end of the world. Laugh. 
Laughter is immeasurable. Be joyful
though you have considered all the facts. 
So long as women do not go cheap 
for power, please women more than men.
Ask yourself: Will this satisfy 
a woman satisfied to bear a child?
Will this disturb the sleep 
of a woman near to giving birth? 
Go with your love to the fields.
Lie easy in the shade. Rest your head 
in her lap. Swear allegiance 
to what is nighest your thoughts.
As soon as the generals and the politicos 
can predict the motions of your mind, 
lose it. Leave it as a sign 
to mark the false trail, the way 
you didn’t go. Be like the fox 
who makes more tracks than necessary, 
some in the wrong direction.
Practice resurrection.

Wendell Berry is a poet, farmer, and environmentalist in Kentucky. This poem, first published in 1973, is reprinted by permission of the author and appears in his “New Collected Poems” (Counterpoint).

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